Category Archives: Online PR

What Is Digital PR? A Practical Guide to Building Trust Online

81% of consumers need to trust a brand before they buy. That trust rarely comes from ads or self promotion.  Digital PR shapes…
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How to Distribute a Press Release

How to Distribute a Press Release (Without Wasting Time or Money)

Can you guess where most press releases end up? That’s right, in the virtual garbage.  With more than 1 in 4 journalists seeing…
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